Process
From first conversation to launch — and beyond.
A clear, six-stage process so you always know what's happening and what comes next.
- 01
Diagnose
Understand the business, customer, offer, competition, and the primary conversion objective.
Deliverables
- Business & customer discovery
- Competitor review
- Primary objective agreed
- 02
Architect
Plan the structure, customer journey, content, features, and conversion paths.
Deliverables
- Site map & structure
- Customer journey
- Feature & content plan
- 03
Design
Create the visual system, interfaces, responsive behavior, and interactions.
Deliverables
- Design system
- Key screens
- Responsive & RTL design
- 04
Build
Develop, optimize, integrate, test, and prepare the website for production.
Deliverables
- Production build
- Integrations
- Performance & QA
- 05
Launch
Deploy the website, connect analytics, verify search readiness, and hand over.
Deliverables
- Deployment
- Analytics connected
- Search readiness & handover
- 06
Improve
Maintain, monitor, update, and optimize based on real business needs.
Deliverables
- Monitoring
- Content updates
- Ongoing optimization
Your next customer will probably meet your business online first.
Make that first impression clear, credible, and easy to act on.